Projects

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Branding
Title Sequence
Ai Installation
Worldbuilding
Worldbuilding
Moving Poster
Moving Poster
Brand

Forme
HeartRust
CirculAItion
Bright Side
Binaia
Chronicle
Us By Night
Sep Apparel

Experiments

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Motion Design
All

Info 

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Seppe.lestienne@gmail.com
+32 468 29 75 10
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Circulaition

Commissioned by Luca School of Arts
Ai Installation

School Project2024

This installation imagines a future, bike-friendly Ghent. On a hometrainer, visitors cycle through a re-invented city where Michiel Hendrickx’s photos blend with visionary designs for cycling infrastructure. The ride reveals surprising and sometimes utopian ideas that push safety and efficiency to new levels.

BRIEFING
The assignment challenged us to explore how AI can enrich the creative process and to design an interactive experience for Museum Night Ghent. Our task was to select one item or thematic space from the collection and create a work that connects with it in a new and imaginative way. We chose the pandgang, where Michiel Hendrickx’s everyday photographs of Ghent are displayed. As an outcome, we aimed to design an installation that merges his documentary view of the city with speculative, AI-driven interpretations, turning the familiar into something unexpected.


STORY
Our installation invites visitors to cycle on a hometrainer through an imagined version of Ghent. Along the route, Hendrickx’s photos blend with AI-generated visions of futuristic and weird cycling infrastructure. This mix of reality and speculation allows the audience to reflect on how the city could evolve, while playfully rethinking the role of bikes in urban life. During Museum Night Ghent, thousands of visitors could experience this interactive ride.

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