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Chronicle

Commissioned by Luca School of Arts
 Moving Poster

School Project2023

An interactive poster that plays an animation when scanned. I chose Chronicle (2012), a found-footage sci-fi about three teens who gain superpowers and spiral out of control. Its handheld camcorder style gave the film a raw, DIY energy, which became the heart of my concept. To mirror that vibe, I created a mixed media poster that feels gritty, unpredictable, and alive, just like the story itself.







BRIEFING
For this first-year assignment, we had the opportunity to join the second-year students for one month. Our task was to create a poster that, when scanned would play an animation. The brief was simple: create a poster for a film of your choice. With that simple instruction, we got to work.



STORY
 During the first feedback session, I was expected to present three films so that we could choose one. I ultimately went with Chronicle because I had recently watched it. I was particularly drawn to the film because it was shot entirely with a handheld camcorder, which connected to the DIY, homemade aesthetic. For that reason, I chose a mixed media style.